Mark Hallander
10 ways to make terrible branded content
Learn how to avoid the most common traps when working with branded content.
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I seek out and challenge new and mainstream tendencies within the fields of communication, business, marketing, strategy, digitalization, and people – reflecting upon what I observe, have experienced and what is to come in the future. Enjoy your reading!
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Mark Hallander
- 16. dec. 2020
- 5 min
5 digital marketing trends to implement in the new year
As marketers, we need to keep relevant in a world that is constantly innovating. These trends could shape the landscape in 2021.
Mark Hallander
- 25. jun. 2020
- 7 min
3 strategies for B2B lead generation
Which strategies should you incorporate to create a consistent flow of qualified leads for your B2B business?
Mark Hallander
- 2. maj 2020
- 4 min
How to work with strategic insights
While insights can make your communication impactful, they are by no means easy to establish. Here's how to do it.
Mark Hallander
- 1. mar. 2020
- 5 min
What you should be sharing on LinkedIn
Posting engaging content is your opportunity to present yourself as an expert in your industry, so what should you be sharing?
Mark Hallander
- 1. jan. 2020
- 5 min
Top 5 trends for digital marketing in 2020
Digital marketing is changing every single day. Looking into 2020, which trends should you look out for in the coming year?
Mark Hallander
- 4. sep. 2019
- 4 min
10 headlines that convert on social media
On social media, we have 3 seconds to catch the attention of our target audience. But how do we do that? Here are 10 converting headlines.
Mark Hallander
- 4. sep. 2019
- 4 min
5 best free digital marketing tools
The list of tools to use within the field of digital marketing is somewhat endless. Which ones should you use? Here are 5 free tools.
Mark Hallander
- 2. sep. 2019
- 5 min
How to develop a Digital Strategy
Too many companies have yet to take advantage of digital opportunities. What are the right initiatives and how do you succeed?
Mark Hallander
- 12. aug. 2019
- 5 min
10 advanced LinkedIn hacks you should know
LinkedIn is a great tool used for personal branding, recruitment and sales. Here are 10 advanced hacks to improve your networking.
Mark Hallander
- 6. jul. 2019
- 4 min
3 lead generating content strategies for social media
What are the best Content Marketing strategies when we want to generate more leads? Here are my top 3.
Mark Hallander
- 17. jun. 2019
- 3 min
How to write a good case
Cases are a great communicative tool, but they are not easy to write. What is the formula for writing a solid business case?
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