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With experience from the agency-, consultancy- and financial industry, I have acquired competencies to solve complex strategic challenges for an array of organizations. Whether it be brand positioning, customer journey mapping, development of digital campaigns or more tactical lead generation initiatives, I draw upon solid business understanding and a commercial mindset to get the job done. As a person, I am very independent, dedicated and assertive. I thrive in ambitious environments and love driving projects from idea to execution as part of a team. If you want to get in touch, feel free to reach out through the contact form below or on any of my social channels.

A marketing strategist with a passion for insights-driven communication

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Mark Hallander

Marketing & Communication Professional 

Phone: 
+45 28 10 86 90

Email: 
mark.hallander@gmail.com 
EXPERIENCE
 
2020-NOW

Campaign Advisor

BØRSEN

Børsen is Denmark's leading business media. I work in Børsen Brands - a function that seeks to help advertisers generate results with commercial content such as Native Advertising. Daily, I drive commercial processes and consult clients in using our platforms to reach their marketing objectives.

2017-2020

Insights & Strategy Developer

ADVANCE

Advance is one of Denmark's largest independent creative agencies. I am a part of the team that seeks to understand our client’s market and customer reality. As a strategic planner, I discover insights that build a solid foundation for developing an effective and coherent communication strategy.

2016-2017

Head of Marketing

PEAK BALANCE

Peak Balance is a management consultancy that specializes in digital learning, LMS-solutions, and business development. I was responsible for all external communications and marketing activities.

EDUCATION
 
2019-2020

Post Graduate

Hybrid Agency Program

KEA COMPETENCE

This postgraduate of the agency industry aims to break down company silos and establish better conditions for innovation through the hybrid function. It has given me strong competencies within creative process thinking, business understanding and digital strategy.

2016-2018

Master's Degree

Business Administration and
Organizational Communication

COPENHAGEN BUSINESS SCHOOL

My master's degree has provided me with a broader understanding of complex, strategic communication in organizations – internally as well as externally – especially for the purpose of solving and accomplishing business objectives in a global context. 

2015-2015

Exchange

Faculty of Business,
Economics and Law

LA TROBE UNIVERSITY

As part of the Exchange Programme, I did my electives at La Trobe University in Melbourne, Australia. La Trobe University has the largest metropolitan campus in Australia and offers a broad variation of study areas including business & commerce, health sciences, and law.

CLIENT EXPERIENCE
 
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SKILLS
 

PROFESSIONEL

INTERPERSONAL

TOOLS

Google Apps

Wordpress, Umbraco

Microsoft Excel